The world has become very unkind. Virtue-signalling is our new national sport and seems to be taking precedence over being fair to each other. The decade without a title, that I’ll call the tennies, I think will be remembered for the gladiatorial and vicious nature in which we all tear into each other. I believe that most people and…
Most of the people I speak to struggle to write their own CVs or even LinkedIn profiles, but are usually good at giving advice to others. Similarly, in the personal space, people struggle to write profiles for online dating sites; a premise which led to led to ‘My Single Friend’, a business built on the idea that we need…
Do you value your ‘people’, but use and abuse your contractors and suppliers? Why does that matter? In the nineteenth century organisations commonly believed that the command and control approach was the only way to manage people; business was no place for emotion. Employees were treated as little more than slaves by their employers and were worked as long and as hard as possible, for…
Women make up just 14.4% of all people working in STE(A)M in the UK (The Guardian, March 2018). We have a keen interest in this subject as our Founder and MD, Anne Cantelo, led research and change programmes back in the early noughties and today we work with some of the leading female pioneers. What was said back then…
Recruiters don’t always have the best reputation. There are thousands of recruitment companies out there, all competing for the best candidates and the commission for placing them. But too many focus on slotting as many people as possible into roles without worrying about whether that’s right for the person or the recruiting organisation. If this isn’t you, how do…
Every day the media (including social media) will make and destroy the reputation of brands and with it their ability to attract customers and employees. That’s because we’re all cynics, we don’t believe the advertising, we want to know what ‘non-biased’ people have to say. We check Trip Advisor for holidays, Amazon for books and Glassdoor for a potential…
Think back to when you were learning about dinosaurs at school. Now imagine, instead of reading a book about them, you could walk with them and completely immerse yourself in their environment. With virtual reality making its way into schools, this kind of learning is not far off. As a comms agency that has worked extensively with clients in…
So much of PR is about timing, and over the course of a year it is common practise to launch campaigns during hooks in the calendar. While across the rest of the year we celebrate days like women in tech and international productivity day, in the summer season all we seem to celebrate are days dedicated to ice cream,…
Remote working doesn’t suit everybody. It takes self discipline, motivation and focus, but if you can get to grips with that you can find you can be more productive than you would be working in a 9-5 office. The freedom to create your own schedule, fit in other tasks around your working hours and save time and money on…
By Rick O’Neill, founder of award-winning digital agency, LookTouchFeel. LookTouchFeel have partnered with thought leaders to become experts on launching in this space and have ridden the highs and lows of the rush to exploit blockchain. Successfully launching a blockchain enabled product or platform has been a steep learning curve for everyone. Specialist, expert knowledge means the difference between…