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The Ethics of VR Creation by Catherine Allen

Catherine Allen is a digital producer and is recognised as being at the forefront of VR in the UK today. She gives her insight into the ethics of VR creation, and the responsibility VR producers have to make experiences that are good for society.

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Do You Create Compelling Content?

Storytelling is a current buzzword in marketing. People are finally realising the power that narrative has over our buying behaviour, and marketers are jumping onto the ‘storytelling’ bandwagon. So what are the rules for creating compelling content?

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