The best way of managing a crisis is to avoid it happening. We use our investigative journalist (ex Financial Times) to discover what a hostile journalist could find out about you. His report is then used to plan for potential issues and to develop appropriate reactive messaging. We then use our broadcast journalist to test that messaging out in media training.
Due to our reputation in this field, other PR agencies, boards of directors and investors, will engage us when there is a live crisis to manage. We’ve supported international publicly listed companies (when targeted by broadsheet journalists putting share collapsing stories on the front page) to small online companies (targeted by the BBC over website security issues).
We’re highly effective at making the nightmare stop.